Graphic Design | Art Direction

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Bumble BFF

Bumble BFF: a conductor for people to create meaningful, lasting friendships, because we’re all tired of disappointing experiences, right? Bumble BFF offers a solution to those tired of only finding fake friends. This campaign offers a glimpse into situations many modern women can relate to- contrasted with the look and feel of vintage comics.

Bumble BFF: a conductor for people to create meaningful, lasting friendships, because we’re all tired of disappointing experiences, right? Bumble BFF offers a solution to those tired of only finding fake friends. This campaign offers a glimpse into situations many modern women face- contrasted with the look and feel of vintage comics.


Bumble BFF Comics on Instagram

 

Snapchat prompts users to record responses to friendship-related questions.

 

Instagram stories use humorous, self-affirming thoughts for those suffering from bad BFF experiences.